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MIA #11: Homepage Messaging 101 for Software Products (+Template)
A practical framework and template for translating positioning into homepage and landing page messaging that converts.
Apr 28
•
James Praise
and
Marketing In Action
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Marketing In Action
MIA #11: Homepage Messaging 101 for Software Products (+Template)
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MIA #10: Positioning & PMF Lessons from Microsoft’s $289M Zune Failure
A practical framework and template for positioning software products (so your customers actually care).
Apr 21
•
James Praise
and
Marketing In Action
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Marketing In Action
MIA #10: Positioning & PMF Lessons from Microsoft’s $289M Zune Failure
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Notes
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